Is Unisex just a word used to sell menswear to women?
There’s a new conversation around unisex fashion. With the rise of streetwear and more brands choosing to be gender neutral, unisex labels are on the rise. Unisex clothing isn’t new, the term
Babushkas, balaclavas and masks: What is fashions new obsession with headwear?
Babushkas, balaclavas and masks, headwear is the latest accessory in fashion. Something that was once predominately on the catwalk is now a part of everyday fashion. Balaclavas became a massive trend in
![[@808_london] Drops new Prison collection](https://guap.co.uk/wp-content/uploads/2019/02/094.jpg)
[@808_london] Drops new Prison collection
808 London is the clothing brand that’s leading a rebellion. Their mindset is ‘ obtaining peace from society.’ This means all of their work is about breaking societal constructs. Founded by 20-year-old
![Shanghai designer Junne makes stunning LFW [@Fashionscout] debut](https://guap.co.uk/wp-content/uploads/2019/02/Junne_72dpi_016-e1550786189630.jpg)
Shanghai designer Junne makes stunning LFW [@Fashionscout] debut
Fashion designer Liu Yanjun made her London Fashion Week debut with a collection that couldn’t be more suited to the city. Liu founded her brand Junne in 2016 and joined Fashion Scout’s AW19 international
![Why [@die__yung] is one of the hottest emerging fashion photographers](https://guap.co.uk/wp-content/uploads/2019/02/dieyung_guap.jpg)
Why [@die__yung] is one of the hottest emerging fashion photographers
Approved by stylist Farren Fucci, who’s styled Rihanna and worked with Bella Hadid on her iconic 2017 Paper Magazine cover. Die Yung is a Dallas Texas based photographer who isn’t afraid to
![Saul Nash: Fashion made for movement [#LFWM]](https://guap.co.uk/wp-content/uploads/2019/01/SAUL-NASH-Photo-by-Tim-WhitbyBFCGetty-Images.jpg)
Saul Nash: Fashion made for movement [#LFWM]
Saul Nash made his London Fashion Week Mens debut with a presentation centred around movement. The designer says “what’s important for me is that they can move in it… allowing people to feel
![[@LondonYouth] X [@ChampionEUUK] tackles negative youth stereotypes](https://guap.co.uk/wp-content/uploads/2018/12/Champion-London-Youth.jpeg)
[@LondonYouth] X [@ChampionEUUK] tackles negative youth stereotypes
Loser, trouble, reckless, lost, waster, angry, dangerous, selfish. London Youth’s ‘Buy the T. Not the stereotype,’ campaign beings by showing these words which people often use to describe youth. The video opens with
![[@Revivalldn] is reconstructing and reimagining denim to promote slow fashion](https://guap.co.uk/wp-content/uploads/2018/11/RevivalLDN.png)
[@Revivalldn] is reconstructing and reimagining denim to promote slow fashion
Revival is a new and innovative fashion brand which is reconstructing, redesigning and reimagining denim. https://www.instagram.com/p/BqXTUwGHEoz/ Launched in 2016 Revival, joins the new wave of forward-thinking and conscience fashion brands. The focus of the brand is
![‘ROUNDTABLE NOT RUNWAY’ [@TEATUMJONES] SS19 challenges industry norms](https://guap.co.uk/wp-content/uploads/2018/11/Teatumjones_001.png)
‘ROUNDTABLE NOT RUNWAY’ [@TEATUMJONES] SS19 challenges industry norms
British brand Teatum Jones, founded by duo Catherine and Rob is a fashion brand with a conscience. Their SS19 campaign comes with a roundtable, not a runway! The roundtable features women trying
What does sustainable fashion actually mean?
There has never been a more important time to be a conscious fashion consumer. The cost of clothing is not worth the negative environmental and ethical impact it can produce. New designers need to