Last month 1000s of applicants submitted their designs to create the next Air Max for London as part of #LONDONONAIR. It then was narrowed down to 250 people and now 3 amazing young designers have made it through to the finals.
Who wins – YOU decide.
Air Max 97 London Summer of Love by Jasmine Lasode
This design was created by Jasmine, a young visual artist, who moved to London to explore her creativity, and currently lives in the ever-changing East-End of the city. Her Air Max 97 “London Summer of Love” draws inspiration from a cherished memory – a first date spent on Primrose Hill. The concept celebrates love and summer in the city – a good vibe that everyone can relate to.
Find out more about her below.
Air Max 98 “Ode to Layou” by Reuben Charters-Bastide
A born and raised Londoner, Reuben is currently modelling and studying fine arts in his home city. His Air Max 98 “Ode To Layou” is a tribute to his family and their Caribbean heritage. Based on his grandfather’s journey from St Vincent to the UK on the HMT Empire Windrush, the design marks the massive contribution immigration has made to London’s multicultural landscape.
Hear his story below.
Air Max 270 “London to Darwin” by Shamima Ahmed
Despite being only 18, art and design has been a love of Shamima’s for as long as she can remember. Her Air Max 270 London Darwin is a true expression of this passion. The design brings to life the evolution of brutalist architecture that has shaped her hometown of London since the 1950s. The concept is a commentary on the hidden splendour of the city’s infrastructure and how it reflects the people that surround it – brutal is beautiful.
Hear more from Shamima below.